Remember that every successful deal requires a satisfied seller and a satisfied buyer. A "win-win" deal is the best situation for everyone. A favorable sale is achieved when the seller obtains a fair price for the business and the viability of the business is preserved such that the business can continue to prosper after the sale.Business owners sell their businesses for a variety of reasons, including a reduced tolerance for risk, lack of challenges, health reasons or plain old fatigue. Other owners are motivated to sell by a changing marketplace, technological advances, spousal pressure or a desire to start a new chapter in life. Often, owners, if they are to take the company to the next level, opt to sell rather than incur this added burden.
Even though the business is the greatest asset in the owner's portfolio, he or she tends to undervalue it. Before making their decision, business owners know little about the sale process itself. They only know that they want a "quality" buyer, one with whom they are comfortable with and who will treat their employees and customers well.
The key to reaching the selling or buying decision is knowing what the fair market price for a business is in this era of corporate downsizing and entrepreneurial growth. Here's an important fact: You'll sell or buy a business just once. If you do it right, you'll get or give a fair price and enjoy the financial rewards. If you make a mistake, you could lose more than money you leave at the negotiating table.
There is no simple formula or rule-of-thumb for computing the value of a business. Even if two businesses have roughly equivalent cash flow, their capacity, the markets in which they operate, the competition, and numerous other factors can make all the difference in the world when it comes to value. Each enterprise must be valued as a unique entity.
The fair market value of your business is the value it would have to a prospective buyer - someone whose primary concern is its profit potential. By investing in an evaluation, you can save yourself a great deal of time, money, and grief